During my internship at Social Design House, our client, Passport, was preparing to host their annual Sales Kick Off. In need of a new swag for the event, they reached out to SDH to design that speaks this year’s message, “One Passport. All Systems Go.”
I worked along side Creative Director Ben Visser, Senior UX/UI Designer McKenna Brandon, as well as their Senior Brand Designer Sandi Suter, to design a logo, shirt, slide presentation, and Zoom background for Passport’s company kick-off.
Passport One
One of my first professional graphic design works
2023 * Social Design House* Passport One
SUMMARY
BRAND
When developing the logo, I was challenged to encapsulate the epic-ness of the 2023 company launch. As they wanted to name the event “One” I tried to manipulate the negative space as much as I could to express that message. With the slogan of “All Systems Go.” I envisioned the a rocket ship with the launch button just one press away.
OUTCOME
After further collaboration with the creative team, we solute to a set of unique and completed logos that the client loved.
PRESENTATION TEMPLATES
ZOOM BACKGROUND
DIGITAL MEDIA
Designing a presentation template with Passport’s brand guidelines, as well as the new “One” logo allows the event to be cohesive and consistent. I was tasked to present a few google slide templates , as well as pitch a few Zoom backgrounds for their online-guests, for the sales kick-off.
MERCH
When developing the shirt, I revolved (get it?) around a solar-system inspired design. The slogan of “All Systems Go.” really pointed me in the direction of space. I envisioned the message with the “One” logo being the center of this solar system, being the heart of all things around it.
